Innovative Practice of Enhancing Musical Perceptions (2021)
26 August 2021
14:30 - 17:00 hrs (GMT+7)
Since ancient civilisations and cultures, music has infiltrated deeply into human rituals, whether in religious practices, wars, concert halls, or restaurants. Music has always been connected with other practices or social movements from time to time. In ancient society, humans usually used music in combination with food to fulfil their desires, need for pleasure, or their own prosperity in the form of a feast. Even in our time, a musical element is indispensable in a restaurant setting. There is various evidence in our history that humans are more likely to gain more pleasure and satisfaction when two or more sensory modules are congruently in the same context. The fascinating results of combining sensories affect the researcher exploring a specific sensorial phenomenon: a crossmodal correspondence.
The study aims to introduce another inventive method of presenting music by comprehending and using crossmodal correspondences to design multisensory performances with an emphasis on sound-taste associations. This research is designed to inspire the artistic community by demonstrating the importance of the collaborative process, and further, to introduce crossmodal correspondence to the general audience.